Thursday 27 February 2014

Ice Bike 2014 - Bikes.

Another Ice Bike show has come and gone. Biggest show ever this time around. So big it was over two locations. Bikes in one venue and parts and accessories in another. 

Starting off at the bikes. The brands are Ridgeback, Saracen, Genesis, Ridley and Adventure. Some exciting stuff to be seen, most of it the same as at the model launch back in September. 


Kinda cool looking Ridgeback graphics, stepping away from the matte grey look - even if it is for gloss grey on some models.. These momentums look nice anyway. 


Similar colours to be seen on this commute machine. £999 flat bar, Alfine and disc brakes.


And they do a black one with mechs for a few hundred less. 


Always some colours for the kids. Tidy graphics too!


Genesis text and font design hasn't strayed since day-one (get it..) but it's still a great look. Loving some of the new colour ways. 


Rocking the Reynolds colours. 


This is going to kick off for next year. So popular this year, you were lucky to get one, 3x the ordering for this year to meet demand. As a result the price is set to drop despite some improvements. 


The bags were also a hit, check back for some more info on these.. 


Word of these being fitted on 2015 bikes. Twin piston mechanical brakes, TRP Spyke. 


Clever. 


Saracens are looking good as always. Loving the brash colours and great finish. I think you will be seeing a lot more from Saracen this year. Really stepping up to the plate and making great bikes. 


That's the commute covered.


And sub £1000 road bike covered. 


And the 'hack' bike covered. So fitting that they called them Hack. 

Before we had a chance to really look around the bikes we were guided to a not so secret, secret room where we presented with 3 rather tasty bits of news. I am sure they will be all over BikeBiz by the time I publish this blog but like I said, I think you will be seeing some more of Saracen this year. The guys have really been working hard and the outcome is pretty. 

Just after taking in the Saracen goodness, we found ourselves in another side room with a nice man who's been set a task and wanted our feedback. Cool stuff to come from Sportline next year. 

And that's just the bikes.. 


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